Book promotion, publicity, marketing and social media for children’s book authors.

Offering consultations for picture book writers and authors, from querying agents to marketing your new picture book, and (almost) everything in between.

Hi, I’m Michelle and I offer hourly consultations for picture book writers and authors, from querying agents to marketing your new picture book, and (almost) everything in between.

Over 3,000 picture books are published every year.  How will you make yours stand out in a sea of thousands?

Sending your new book out into the world can be daunting — but it doesn’t have to be.  I’m here to help.

Or if you’re a writer querying agents for the first time, I can help with that, too.

I offer consultations on how to:

Write a query

Look for agents to query

Query agents, understand the process and know what to expect

Give an informed and considered opinion on the viability of a story idea in this current market

Establish an author website

Establish a social media presence, author brand and engage readers

Write captions, create and edit photographs and reels for Instagram

Start a blog

Start an author newsletter

Make a creative publicity plan to reach readers in person, online and on social media that complements your publisher’s marketing and publicity plan

Discover newer ways of online and social media marketing

Reach out to schools for author visits

Put together an author visit presentation

I’m a picture book strategist.

I point you to the tools and resources you need to market your picture book and show you how to use them.

I offer fresh ideas tailored to marketing all kinds of picture books — thoughtful ideas suited to who you are as an author, your cultural background and region.

Marketing ideas are endless.  I will help you make an actionable list, prioritize the tasks that should get done first and how much time to work on them each day, keeping in mind the publicity and marketing plan your publisher already has in place for your book, and how you can complement that.

At heart, I’m a creative.

A creative who’s organized, meticulous and business-minded.

I’m also an ideas person.

I’ve spent years reading hundreds of picture books, writing, sharing picture books as a blogger, observing and analyzing website and social media metrics.

I offer a unique perspective with:

9 years as a picture book writer

5 years as a published picture book author

10+ years as a picture book blogger and influencer who’s read thousands of picture books and keeps current on industry news and picture books published each year

20+ years as a professional photographer

10 years as a speech-language pathologist working in the school setting specializing in language and literacy

Send a message and we’ll set up a time to talk.

Looking forward to meeting you!

 

“Anyone looking to write a children’s book, this is your starting point!”Malaka Gharib

Michelle has an exceptional grasp of the book industry, especially when it comes to launching a book with thoughtfulness, creativity, and strategy. She offers clear, practical insight into what it really takes to build visibility, from understanding the realities of the market to identifying the many small, meaningful ways authors can use their own platforms, communities, and strengths to help a book find its readers. She brings not just knowledge, but a sharp, generous perspective on how authors can approach promotion in ways that feel both effective, authentic, and perhaps more importantly, for a debut author like me, approachable and doable!” — Carren Jao

Art by the one and only Micah Player.